Latest News
Apple Privacy and App Tracking Transparency (ATT) Statistics
June 10th, 2021
On April 26, 2021 Apple released iOS 14.5, officially ushering in the era of App Tracking Transparency (ATT), which requires developers to request user permission before tracking them across iOS apps....- read more »
42 Connected TV (CTV) Stats That Matter in 2021
June 3rd, 2021
Over the last decade or so, the rise of digital streaming, smart TV, and connected TV (CTV) platforms like Roku, Apple TV, Fire TV, and others has caused a seismic realignment in the entertainment industry. So, with people abandoning traditional cable...- read more »
How WhatsApp’s Privacy Updates Impacted Telegram and Signal
May 27th, 2021
With WhatsApp’s new privacy policy set to take effect on June 19th, we decided to take a look at how Telegram and Signal have performed since the changes were announced in January....- read more »
Analysis of Privacy Labels in iOS VPN Apps
May 21st, 2021
We’ve leveraged our app intelligence solutions to identify the most popular iOS VPN apps that collect Data Used to Track You, Data Linked to You, and Data Not Linked to You. These data privacy labels are part of Apple’s recently launched App Privacy...- read more »
NEW: SDK Downloads and Installations
May 17th, 2021
We’ve added two new charts to the 42matters Software Development Kit (SDK) Explorer. The first tracks New Installations and Removals, the second tracks Downloads....- read more »
NEW: Tracking iOS App Store Privacy Data
May 12th, 2021
We’ve added insight into Apple Privacy features like App Privacy Details and App Tracking Transparency to the 42matters Explorer, Advanced Query API, and File Dump for iOS Apps....- read more »
42 Mobile App Market Statistics That Matter in 2021
April 22nd, 2021
With the mobile app market on pace to crack 935.2 billion US dollars in worldwide revenue by 2023, we thought we’d take a closer look at the state of the mobile app industry. So, we’ve curated a list of 42 mobile app market statistics that...- read more »
Top Trending iOS & Android Mobile Games in the United States
April 15th, 2021
Mobile games are big business. According to the folks over at Business of Apps, it was one of the strongest performing industries in 2020, generating an astonishing $77.2 billion in revenue over the course of a pandemic-stricken year. Additionally, in the...- read more »
New: iOS-Related Product Upgrades
April 8th, 2021
We’ve added a whole bunch of new iOS-related product upgrades. These include access to country-specific app rating counts, privacy policy URLs, data privacy labels, high-resolution screenshot URLs, similar apps, and iOS app subtitles....- read more »
NEW: App-ads.txt for LG and Samsung Connected TV (CTV) Apps
April 1st, 2021
We’ve added LG and Samsung connected TV (CTV) apps App-Ads.txt file dump. Now, with 42matters, you’ll have access to app-ads.txt insights for all CTV apps available on the LG Content Store and Samsung Smart TV Apps....- read more »
