Amazon Surpasses 40M U.S. Downloads in 2022 Amid Declining E-Commerce Sales

Despite declining e-commerce revenues in 2022, downloads for mobile commerce apps like Amazon, SHEIN, and Walmart remain strong in the United States.... Read more

Lead Generation: Get Targeted App Developer Leads

Explorer SDK Explorer

The 42matters Explorer is a powerful lead generation tool for the mobile app and game market. It offers insight into 16.3+ million published and unpublished iOS and Android apps, including data and contact information for 1.7 million publishers.... Read more

Fastest Growing Apps: Rocket Game Studio Scores Big

According to our latest analysis, Merge Monster: Frog Evolution by Rocket Game Studio is the fastest growing app in the world over the last 30 days.... Read more

NEW: Google Play App Monthly Active Users (MAU) History API

We’ve launched a brand new API! With the Google Play App Monthly Active Users History API you can view historical MAU trends for all published and unpublished Android apps available on Google Play.... Read more

Clubhouse Update: Meta Pulls the Plug on Audio

Meta has officially pulled the plug on its Clubhouse competitor. So, we wanted to see if the once-trendy drop-in audio app still had an audience.... Read more

Streaming Wars: Netflix Shares Tumble

After a disappointing earnings report, Netflix’s stock price collapsed. We take a look at how this has impacted their mobile app performance.... Read more

REPORT: The State of App-ads.txt and Sellers.json 2022

App-ads.txt Sellers.json

We’ve released a new report titled The State of App-ads.txt and Sellers.json 2022! The report addresses the growing threat of mobile ad fraud and how ad tech companies are beginning to fight back. In particular, it focuses on the rise of app-ads.txt and sellers.json, two ad fraud prevention standards developed by the Interactive Advertising Bureau (IAB). The State of App-ads.txt and Sellers.json 2022 covers the following topics and trends: * The Rise of Mobile Advertising and Mobile Ad Fraud... Read more

Twitter Users Unfazed by Elon Musk’s $43 Billion Dollar Offer

Elon Musk wants to buy Twitter, but the social media giant has introduced a ‘poison pill’ to fend off his $43 billion offer. We’ve used our app intelligence solutions to analyze how users have responded. On April 4th, 2022, a regulatory filing with the Securities and Exchange Commission (SEC) revealed that Elon Musk — Technoking of Tesla and CEO of SpaceX — had bought a 9.2 percent stake in Twitter, making him the largest shareholder of one of the world’s preeminent social media platforms. Ten ... Read more

‘Appy Easter: The Top Scavenger Hunt Apps

Easter is just around the corner. And while you may have outgrown the egg hunts, that doesn’t mean you can’t partake in the festivities! We’ve identified the top scavenger hunt apps on Google Play and the Apple App Store. In this article, we’ll cover (click the links below to jump to the relevant sections): * The Top Scavenger Hunt Apps * Analysis of the Top Scavenger Hunt Apps * Android Downloads (January 1st, 2022 - April 10th, 2022) * iOS Downloads (January 1st, 2022 - April 10th, 2022)... Read more

Mobile App and App Market Research Strategies

We’ve written about the best market research strategies and tools for mobile apps and the mobile app market.... Read more

The Truth Hurts: Trump’s Truth Social is Losing Steam

Download Estimates

Donald Trump launched Truth Social on February 21st, 2022. One month later, the app appears to be on life support. We dig into the numbers.... Read more

Streaming Wars: Amazon’s $8.5B MGM Acquisition

Amazon has acquired MGM for a whopping $8.5B. So, we used our App Watchlist to check in on the ‘Streaming Wars,’ analyzing the performance of the top streaming apps.... Read more

Elon Musk’s Starlink Arrives in Ukraine

Elon Musk’s Starlink has arrived in Ukraine. Now, both the iOS and Android Starlink apps dominate the country’s top charts. We used our App Watchlist platform to dig into the details!... Read more

Circumventing Censorship: VPN Apps Soar in Russia

Following a wave of global sanctions, corporate boycotts, and draconian censorship laws, a “Digital Iron Curtain” appears to be descending across Russia. To circumvent these restrictions, many Russians have turned to VPN apps like Secure VPN, VPN Proxy Master, Turbo VPN, and Psiphon.... Read more

Mental Health Apps on the Rise

Mental health apps like BetterMe, being, Mindshine, and VOS are growing rapidly — especially in the United States. So, we leveraged the 42matters App Watchlist, our competitive app benchmarking platform, to analyze the five most popular Android and iOS mental health apps.... Read more

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