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Amazon Appstore Statistics and Trends 2023

Store Stats 2023

For this article, we’ve leveraged our rich database of app data and statistics to analyze the Amazon Appstore. In so doing, we have captured not only the current state of the store but the emerging trends that will define its future as well.

To demonstrate our findings, we’ve answered the following questions about the Amazon Appstore:

  • How many apps have been published?
  • How many app publishers have released apps on the Amazon Appstore?
  • What is the distribution of free apps versus paid apps?
  • What is the distribution of apps by category?
  • How many apps are released on the Amazon Appstore per day, per week, and per month?
  • What is the rating distribution of Amazon apps?
  • How much do Amazon apps cost?

To learn even more about the Amazon Appstore, reach out to our team!

History of the Amazon Appstore

Amazon is one of the most successful tech companies in history. Primarily known for their focus on e-commerce, the tech giant has since expanded its horizons to such markets as cloud computing, artificial intelligence, and digital streaming.

In 2011, following the success of companies like Google and Apple in the digital entertainment and mobile application space, Amazon launched the Amazon Appstore. Serving Android- and Fire OS-enabled devices, such as the Kindle Fire tablet and a host of BlackBerry products, the Amazon Appstore now boasts a catalog of nearly half a million mobile apps and games.

Learn about other app stores, including the Apple App Store, the Google Play Store, and more!

How Many Apps Are on the Amazon Appstore?

798.56k Apps

The Amazon Appstore is one of the most popular mobile app vendors on the planet, offering 798,557 apps.

Find out how many apps are available on other app stores.

How Many App Publishers Are on the Amazon Appstore?

166.47k Publishers

To date, 166,473 app publishers have published apps on the Amazon Appstore.

Find out how many apps are available on other app stores.


What Is the Distribution of Free Apps Versus Paid Apps on the Amazon Appstore?

655,896 apps available on the Amazon Appstore are free to download. Conversely, 142,661 must be purchased. Of course, it should be noted that many free apps may either offer or require in-app purchases.

How Are Apps on the Amazon Appstore Distributed by Category?

Drilling down a bit deeper, apps available on the Amazon Appstore are divided into 267 categories. We’ve calculated the distribution of Amazon Appstore apps by category:

How Many Apps Are Published on the Amazon Appstore per Day?

Average Apps Published Daily 91

An average of 91 new apps are released on the Amazon Appstore per day.

How Many Apps Are Published on the Amazon Appstore per Week?

Apps Published Last Week 929

Last week, 929 new apps were published to the Amazon Appstore. Here are the upload statistics over the last three weeks:


How Many Apps Are Published on the Amazon Appstore per Month?

Apps Published Last Month 2,485

Last month, 2,485 apps were added to the Amazon Appstore. Here are the upload statistics over the last three months:


What Is the Rating Distribution of Amazon Appstore Apps?

By enabling users to rate apps available on the Amazon Appstore, consumers and app developers alike are better able to determine the popularity and quality of each app. Currently, 236,550 (30%) apps have been rated by users while 562,007 (70%) have not yet been rated. We’ve determined how these ratings are distributed:

Find out how app ratings are distributed on other app stores.

How Much Do Apps on the Amazon Appstore Cost?

While the vast majority of apps available on the Amazon Appstore are free to download, there are many that require a payment up front. Typically, paid Amazon Appstore apps cost We’ve taken the liberty of investigating the price distribution of paid apps costing up to USD $10.00: