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Top 15 Analytics SDKs Used in Android Apps


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We at 42matters have run the numbers and determined the 15 most widely leveraged analytics SDKs available on the Android app market. In order to compile our rankings, we used our technology to analyze the millions of mobile applications, and the 1,200+ SDKs integrated into them, that constitute the Google Play Store inventory. This data also gives readers a sneak peak into the rich mobile application insights generated by the 42matters technology. This data is also available via our API and Explorer.


The intended purpose of this article is to assist app builders in their search for the perfect analytics SDK to leverage in their app, as well as to give SDK developers insight into their biggest competitors and potential customers. Furthermore, this list provides market researchers with an intriguing look at the prolific and highly malleable data collected by our technology.

1) Google Firebase


Out of all apps that use analytics SDKs 91% have Google Firebase integrated, covering 92% of app downloads in that sdk segment.

Firebase is Google's mobile platform SDK that helps you quickly develop high-quality apps and grow your business.

APP SHARE

91%

TOTAL APPS

1.96m

APPLICATIONS

1.71m

GAMES

251.34k

DOWNLOAD SHARE

92%

TOTAL DOWNLOADS

773.76b

APP DOWNLOADS

539.06b

GAME DOWNLOADS

234.7b


Browse all apps that have Google Firebase integrated with our App Market Explorer.


2) Firebase Crashlytics Fabric


Out of all apps that use analytics SDKs 21% have Firebase Crashlytics Fabric integrated, covering 33% of app downloads in that sdk segment.

Firebase Crashlytics is an app that helps you track, prioritize, and fix stability issues that erode app quality, in realtime. Spend less time triaging and troubleshooting crashes and more time building app features that delight users.

APP SHARE

21%

TOTAL APPS

454.37k

APPLICATIONS

426.67k

GAMES

27.7k

DOWNLOAD SHARE

33%

TOTAL DOWNLOADS

279.01b

APP DOWNLOADS

190.44b

GAME DOWNLOADS

88.58b


Browse all apps that have Firebase Crashlytics Fabric integrated with our App Market Explorer.


3) Google Analytics


Out of all apps that use analytics SDKs 17% have Google Analytics integrated, covering 25% of app downloads in that sdk segment.

The Google Analytics SDK lets you measure your advertising ROI as well as track your Flash, video, and social networking sites, and applications.

APP SHARE

17%

TOTAL APPS

364.06k

APPLICATIONS

322.53k

GAMES

41.53k

DOWNLOAD SHARE

25%

TOTAL DOWNLOADS

213.2b

APP DOWNLOADS

167.32b

GAME DOWNLOADS

45.88b


Browse all apps that have Google Analytics integrated with our App Market Explorer.


4) Fabric Answers


Out of all apps that use analytics SDKs 7% have Fabric Answers integrated, covering 4% of app downloads in that sdk segment.

The Google Analytics SDK provides the same features you had in Fabric, and also allows you to integrate your events data with other services in Firebase, such as Firebase Crashlytics and Firebase Cloud Messaging.

APP SHARE

7%

TOTAL APPS

153.32k

APPLICATIONS

144.98k

GAMES

8.34k

DOWNLOAD SHARE

4%

TOTAL DOWNLOADS

38.5b

APP DOWNLOADS

26.62b

GAME DOWNLOADS

11.88b


Browse all apps that have Fabric Answers integrated with our App Market Explorer.


5) Flurry Analytics


Out of all apps that use analytics SDKs 5% have Flurry Analytics integrated, covering 5% of app downloads in that sdk segment.

The Flurry Analytics SDK provides you with the tools and resources you need to gain a deep level of understanding about your users’ behavior in your apps. Set up advanced analysis of complex events, with metrics, segments, and funnels to better track your users’ habits and performance.

APP SHARE

5%

TOTAL APPS

118.08k

APPLICATIONS

109.21k

GAMES

8.87k

DOWNLOAD SHARE

5%

TOTAL DOWNLOADS

48.36b

APP DOWNLOADS

24.43b

GAME DOWNLOADS

23.93b


Browse all apps that have Flurry Analytics integrated with our App Market Explorer.


6) IAB OM Open Measurement OMSDK


Out of all apps that use analytics SDKs 4% have IAB OM Open Measurement OMSDK integrated, covering 18% of app downloads in that sdk segment.

The IAB Open Measurement SDK (OM SDK) offers common code and libraries for facilitating third-party access to measurement data. Sites and apps that integrate the OM SDK can send measurement signals to an API, the Open Measurement Interface Definition (OMID).

APP SHARE

4%

TOTAL APPS

102.86k

APPLICATIONS

61.17k

GAMES

41.69k

DOWNLOAD SHARE

18%

TOTAL DOWNLOADS

155.75b

APP DOWNLOADS

45.76b

GAME DOWNLOADS

109.99b


Browse all apps that have IAB OM Open Measurement OMSDK integrated with our App Market Explorer.


7) React Native Firebase by Invertase


Out of all apps that use analytics SDKs 3% have React Native Firebase by Invertase integrated, covering <1% of app downloads in that sdk segment.



APP SHARE

3%

TOTAL APPS

72.8k

APPLICATIONS

71.79k

GAMES

1.01k

DOWNLOAD SHARE

<1%

TOTAL DOWNLOADS

5.76b

APP DOWNLOADS

5.48b

GAME DOWNLOADS

274.39m


Browse all apps that have React Native Firebase by Invertase integrated with our App Market Explorer.


8) Moat


Out of all apps that use analytics SDKs 3% have Moat integrated, covering 14% of app downloads in that sdk segment.

The Moat SDK offers real-time, multi-platform, and actionable marketing analytics.

APP SHARE

3%

TOTAL APPS

64.91k

APPLICATIONS

31.14k

GAMES

33.77k

DOWNLOAD SHARE

14%

TOTAL DOWNLOADS

117.47b

APP DOWNLOADS

38.24b

GAME DOWNLOADS

79.24b


Browse all apps that have Moat integrated with our App Market Explorer.


9) Amplitude


Out of all apps that use analytics SDKs 2% have Amplitude integrated, covering 1% of app downloads in that sdk segment.

Amplitude is a product intelligence platform SDK that helps teams convert, engage, and retain customers.

APP SHARE

2%

TOTAL APPS

51.97k

APPLICATIONS

48.49k

GAMES

3.48k

DOWNLOAD SHARE

1%

TOTAL DOWNLOADS

12.6b

APP DOWNLOADS

7.72b

GAME DOWNLOADS

4.88b


Browse all apps that have Amplitude integrated with our App Market Explorer.


10) Yandex AppMetrica


Out of all apps that use analytics SDKs 2% have Yandex AppMetrica integrated, covering 3% of app downloads in that sdk segment.

Yandex AppMetrica is the all-in-one install attribution, app analytics, and marketing platform. It's free and unlimited.

APP SHARE

2%

TOTAL APPS

50.22k

APPLICATIONS

29.02k

GAMES

21.19k

DOWNLOAD SHARE

3%

TOTAL DOWNLOADS

32.48b

APP DOWNLOADS

14.1b

GAME DOWNLOADS

18.38b


Browse all apps that have Yandex AppMetrica integrated with our App Market Explorer.


11) AppsFlyer


Out of all apps that use analytics SDKs 2% have AppsFlyer integrated, covering 17% of app downloads in that sdk segment.

AppsFlyer is a SaaS mobile marketing analytics and attribution SDK. It offers accurate data, a customer-centric approach, and privacy by design. Add AppsFlyer to Android apps to measure app installs, in-app events, media sources, and more.

APP SHARE

2%

TOTAL APPS

46.38k

APPLICATIONS

25.23k

GAMES

21.15k

DOWNLOAD SHARE

17%

TOTAL DOWNLOADS

143.47b

APP DOWNLOADS

78.92b

GAME DOWNLOADS

64.55b


Browse all apps that have AppsFlyer integrated with our App Market Explorer.


12) AltBeacon by Radius Networks


Out of all apps that use analytics SDKs 1% have AltBeacon by Radius Networks integrated, covering <1% of app downloads in that sdk segment.

Radius Networks provides a machine-learning platform that offers location-based data and insights for the retail and e-commerce sectors.

APP SHARE

1%

TOTAL APPS

41.11k

APPLICATIONS

39.51k

GAMES

1.59k

DOWNLOAD SHARE

<1%

TOTAL DOWNLOADS

2.52b

APP DOWNLOADS

2.39b

GAME DOWNLOADS

132.79m


Browse all apps that have AltBeacon by Radius Networks integrated with our App Market Explorer.


13) Opencensus OpenTelemetry


Out of all apps that use analytics SDKs 1% have Opencensus OpenTelemetry integrated, covering 2% of app downloads in that sdk segment.

Opencensus OpenTelemetry is an SDK that makes robust, portable telemetry a built-in feature of cloud-native software.

APP SHARE

1%

TOTAL APPS

36.33k

APPLICATIONS

35.26k

GAMES

1.07k

DOWNLOAD SHARE

2%

TOTAL DOWNLOADS

21.66b

APP DOWNLOADS

20.51b

GAME DOWNLOADS

1.15b


Browse all apps that have Opencensus OpenTelemetry integrated with our App Market Explorer.


14) ACRA


Out of all apps that use analytics SDKs 1% have ACRA integrated, covering <1% of app downloads in that sdk segment.

ACRA's SDK is a library that enables Android applications to automatically post their crash reports to a report server.

APP SHARE

1%

TOTAL APPS

30.11k

APPLICATIONS

28.55k

GAMES

1.57k

DOWNLOAD SHARE

<1%

TOTAL DOWNLOADS

4.86b

APP DOWNLOADS

4.56b

GAME DOWNLOADS

303.63m


Browse all apps that have ACRA integrated with our App Market Explorer.


15) Adjust


Out of all apps that use analytics SDKs 1% have Adjust integrated, covering 9% of app downloads in that sdk segment.

Adjust is the industry leader in mobile measurement and fraud prevention. By making marketing simpler, smarter, and more secure via the Adjust SDK, we empower data-driven marketers to succeed.

APP SHARE

1%

TOTAL APPS

27.67k

APPLICATIONS

9.24k

GAMES

18.43k

DOWNLOAD SHARE

9%

TOTAL DOWNLOADS

79.81b

APP DOWNLOADS

32.02b

GAME DOWNLOADS

47.8b


Browse all apps that have Adjust integrated with our App Market Explorer.


16) GameanAlytics


Out of all apps that use analytics SDKs 1% have GameanAlytics integrated, covering 2% of app downloads in that sdk segment.

GameanAlytics is an SDK that collects, visualizes, and understands your player data all in one platform.

APP SHARE

1%

TOTAL APPS

26.08k

APPLICATIONS

984

GAMES

25.09k

DOWNLOAD SHARE

2%

TOTAL DOWNLOADS

23.16b

APP DOWNLOADS

841.04m

GAME DOWNLOADS

22.32b


Browse all apps that have GameanAlytics integrated with our App Market Explorer.


Where does the data come from?

We at 42matters scan millions of iOS and Android applications upon their release and as they are updated. We maintain an always up-to-date list of SDKs installed in each application. The download numbers represent estimates. The data collected can be used to compare the distribution of SDKs by category (find the full list of SDKs per category here), and in this way provide a more rigorous understanding of the SDK market share within the broader mobile application landscape. Contact us if you want to learn more.


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